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jackdavis123 added blog Other
2026-02-12 03:28:42 -

From Clicks to Customers: How Social Signals Drive B2B Sales Success
In today’s digital-first B2B landscape, understanding buyer behavior is no longer a guessing game. Every click, share, comment, or like on social media leaves behind a digital footprint—commonly referred to as social signals. These signals provide valuable insights into a prospect’s interests, engagement patterns, and intent, making them a powerful tool for B2B sales...

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thomas3w4 added blog Other
2025-08-11 11:20:00 -

Micro-Moment Marketing: Converting Instant Intent into Quality Leads
In today’s fast-paced digital environment, buyers no longer follow a slow, linear path to purchase. Instead, decisions are often made in “micro-moments” — those split seconds when a person turns to their phone, tablet, or laptop to act on a need. These moments could be anything from “I want to know” to “I want to buy”. Businesses that can...

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jamesmitchia added blog Other
2025-09-25 10:10:53 -

What are the newest tools and technologies enabling predictive intent scoring in lead generation?
In today’s hyper-competitive B2B landscape, traditional lead scoring isn’t enough. Marketers and sales teams need to know who is ready to buy—and when. That’s where predictive intent scoring comes in, powered by AI, big data, and advanced analytics. Unlike static lead scoring, predictive intent scoring analyzes digital behaviors, contextual signals, and external data...

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