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maxscott12 adicionou um novo artigo Networking
2025-09-16 09:55:14 -

ABM and Intent Data: Turning Buyer Signals into Revenue in 2025
Introduction In 2025, B2B buyers leave behind a rich digital footprint long before they engage with a sales rep. From research on competitor websites to engagement with industry content, these behaviors—known as intent data—are invaluable for Account-Based Marketing (ABM) strategies. When integrated into ABM campaigns, intent data helps marketing and sales teams pinpoint which...

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leojhonson adicionou um novo artigo Networking
2025-11-25 10:43:28 -

Buyer Intent Signals - A B2B Marketer's Guide | Intent Amplify
Using ChatGPT in B2B sales can dramatically streamline workflows, improve prospecting accuracy, and accelerate deal closures. Here's a simple breakdown of how to use ChatGPT effectively for sales growth. Why ChatGPT Matters in B2B Sales ChatGPT acts as a smart sales assistant that helps you research prospects, craft personalized outreach, prepare for meetings, and analyze customer needs in...

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leojhonson adicionou um novo artigo Networking
2025-08-26 10:31:00 -

Creating Buyer Personas Using Real Intent Signals in B2B Marketing
In today’s data-driven world, understanding your customer goes beyond basic demographics. Creating buyer personas using real intent signals gives marketers a sharper edge in crafting tailored experiences and improving conversion rates. Why Use Real Intent Signals for Buyer Personas? Traditional personas fall short: Relying on assumptions or surface-level data can lead to misaligned...

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henry2458 adicionou um novo artigo Outro
2025-06-25 13:37:12 -

How to Leverage AI for Real-Time Buyer Intent Signals
Introduction: Marketing in the Age of Instant Intent In today’s digital-first B2B landscape, timing is everything. If your sales and marketing teams aren’t engaging buyers at the exact moment they show interest, you're already behind. That’s why real-time buyer intent signals—combined with AI-powered insights—are redefining how modern B2B companies engage,...

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thomas3w4 adicionou um novo artigo Outro
2025-12-10 12:12:13 -

Intent Data in EMEA 2025: Redefining the B2B Playbook
In 2025, using data to inform B2B marketing isn’t a nice-to-have — it’s essential. Across Europe, Middle East, and Africa (EMEA), the shift toward digital-first buying, remote decision-making, and globally distributed teams has made buyer behavior more complex and less transparent. In this evolving environment, intent data — the digital signals that reveal when...

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jamesmitchia adicionou um novo artigo Outro
2025-09-22 09:43:54 -

What are “intent signals” in B2B marketing — and why are they more important than ever?
In today’s hyper-competitive B2B landscape, buyers don’t raise their hand and say, “I’m ready to purchase”. Instead, they leave behind digital footprints—behavioral cues that reveal their interests, needs, and purchasing stage. These cues are what we call intent signals. Intent signals can come from many touchpoints: reading a case study on your website,...

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