The Online Board Games Market employs a variety of monetization strategies to generate revenue while maintaining user engagement. The most prominent model is free-to-play (F2P), which allows users to access games at no initial cost and monetize through in-app purchases, expansions, cosmetic upgrades, or premium features. F2P attracts a broad user base due to its accessibility, while microtransactions provide steady revenue streams.

Advertisement-supported models complement F2P, where interstitial ads, rewarded video ads, and banner placements offer developers advertising revenue. Reward mechanics — where users can watch ads in exchange for game currency or bonuses — help balance revenue generation with positive user experience.

Premium subscription models offer ad-free gameplay, exclusive content, and enhanced social features. Some platforms combine subscription tiers with seasonal content updates, competitive leagues, and seasonal events, generating engagement while unlocking additional revenue.

Tournament and event monetization is a growing segment. Paid entry events, sponsored online competitions, and live-streamed tournaments attract both players and spectators, offering prize pools and brand partnerships.

Additionally, license and merchandising partnerships — such as digital versions of physical board games — provide revenue through royalties and cross-promotion.