Mushroom Market Outlook

According to the report by Expert Market Research (EMR), the global mushroom market attained a value of USD 68.03 billion in 2024. Aided by the increasing consumer demand for nutritious, plant-based foods and the expanding applications of mushrooms in pharmaceuticals, cosmetics, and nutraceuticals, the market is projected to grow at a CAGR of 8.00% between 2025 and 2034, reaching an estimated value of USD 146.87 billion by 2034.

Mushrooms, which belong to the fungi kingdom, are consumed globally for their distinct flavour, high nutritional value, and medicinal properties. They are a rich source of essential nutrients such as protein, fibre, vitamins (B and D), minerals, and antioxidants. Beyond their culinary appeal, mushrooms are widely recognised for their health benefits, including immune system support, anti-inflammatory properties, and potential cancer-fighting effects. The growing consumer inclination toward natural, organic, and functional foods has been a major factor fuelling the global mushroom market growth.

Mushroom Market Size and Share

The global mushroom market has witnessed strong growth in recent years, driven by increasing consumption in both developed and emerging economies. In 2024, Asia Pacific accounted for the largest share of the global mushroom market, led by China, India, and Japan, where mushrooms have long been an integral part of traditional cuisines and herbal medicine. China, in particular, dominates global production, contributing to over 70% of the world’s total mushroom output, supported by extensive cultivation of varieties such as shiitake, oyster, and enoki mushrooms.

Europe represents another significant regional market, driven by growing demand for organic and processed mushrooms in countries like Germany, France, and the Netherlands. In North America, the United States is witnessing rising mushroom consumption due to increasing awareness of plant-based diets and the growing popularity of mushrooms as meat substitutes in vegetarian and vegan meals.

In terms of product segmentation, button mushrooms hold the largest market share, attributed to their wide availability, affordability, and versatility in cooking. However, specialty and medicinal mushrooms, such as shiitake, maitake, lion’s mane, and reishi, are gaining traction due to their functional benefits and use in dietary supplements, pharmaceuticals, and wellness products.

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Mushroom Market Trends

A major trend reshaping the global mushroom market is the surging demand for plant-based and alternative protein sources. As consumers increasingly reduce meat consumption due to health, ethical, and environmental concerns, mushrooms are emerging as an ideal alternative owing to their umami flavour and meaty texture. This trend is also propelling the growth of mushroom-based meat substitutes and plant-based food innovations.

Another notable trend is the rising popularity of functional and medicinal mushrooms. Mushrooms such as reishi, chaga, and lion’s mane are being incorporated into functional beverages, powders, and supplements due to their potential cognitive, immune, and stress-relief benefits. The integration of these mushrooms into nutraceutical and cosmeceutical formulations is further expanding market applications.

The organic mushroom segment is witnessing robust growth, supported by consumer preference for chemical-free and sustainably produced foods. Organic cultivation practices, which rely on natural compost and eco-friendly farming techniques, are gaining prominence across developed economies.

In addition, technological advancements in mushroom cultivation are driving market innovation. The introduction of automated climate control systems, advanced spawn technologies, and controlled environment agriculture (CEA) is enhancing productivity and ensuring consistent quality. Urban farming and vertical farming models are also being increasingly adopted to meet the growing global demand for fresh mushrooms.

Furthermore, the incorporation of mushroom extracts in skincare and cosmetic products has become a growing trend, as they offer natural hydration, antioxidant, and anti-ageing benefits. The inclusion of mushroom-derived bioactive compounds in personal care formulations is anticipated to support cross-sector market expansion.

Drivers of Growth

The global mushroom market growth is driven by several key factors. One of the primary drivers is the increasing consumer awareness regarding the health benefits of mushrooms. Mushrooms are rich in essential nutrients, low in calories, and free from cholesterol and fat, making them an ideal ingredient for health-conscious consumers. Their ability to strengthen immunity, improve gut health, and provide antioxidants has contributed to their rising demand.

The global rise of vegetarianism and veganism is another critical growth driver. As more consumers seek sustainable and ethical food options, mushrooms have emerged as a viable meat substitute, offering similar texture and flavour without environmental drawbacks. The increasing popularity of plant-based diets, especially among millennials and Gen Z consumers, continues to boost market expansion.

In addition, the expansion of the food processing and hospitality industries is stimulating mushroom consumption. Mushrooms are extensively used in processed foods, soups, sauces, and ready-to-eat meals, as well as in restaurant dishes worldwide. The growing penetration of quick-service restaurants (QSRs) and food delivery platforms has further increased the use of mushrooms as key ingredients in pizzas, burgers, and pastas.

Furthermore, the rising use of mushrooms in pharmaceuticals and nutraceuticals is a major growth factor. Medicinal mushrooms are recognised for their bioactive compounds, which are beneficial in managing chronic diseases, reducing inflammation, and improving cognitive function. This has led to growing investments in mushroom-based research and the commercialisation of mushroom-derived supplements.

Government initiatives promoting sustainable agriculture and the adoption of environmentally friendly farming practices are also supporting the mushroom market. Since mushrooms can be cultivated using agricultural waste and require minimal water, they are considered an eco-friendly crop, aligning with global sustainability goals.

Mushroom Market Segmentation

The market can be divided based on type, product, end use, distribution channel and region.

Market Breakup by Type

• Button
• Shiitake
• Oyster
• Others

Market Breakup by Form

• Fresh
• Frozen
• Dried
• Canned
• Others

Market Breakup by Distribution Channel

• Supermarkets and Hypermarkets
• Grocery Stores
• Online
• Others

Market Breakup by Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Competitive Landscape

Some of the major players explored in the report by Expert Market Research are as follows:

• Costa Group
• Hughes Group
• Monaghan Mushrooms
• Monterey Mushrooms Inc.
• Okechamp S.A.
• Others

Challenges and Opportunities

Despite the market’s strong growth trajectory, several challenges persist. The perishable nature of mushrooms poses a significant challenge, as they have a short shelf life and require efficient cold chain logistics to maintain freshness during storage and transportation. High spoilage rates can result in inventory losses and increased operational costs for producers.

Moreover, fluctuating climate conditions and limited availability of skilled labour in developing countries can affect production efficiency. Price volatility of raw materials used in substrate preparation, such as wheat bran and sawdust, also impacts cost structures.

However, these challenges open up numerous opportunities. The increasing adoption of advanced preservation and packaging technologies can significantly mitigate spoilage issues, extending shelf life and enabling broader distribution networks. The expanding popularity of organic and exotic mushroom varieties presents an opportunity for premium product positioning.

Furthermore, the integration of mushrooms into functional foods, supplements, and plant-based meat products represents one of the most lucrative opportunities for market players. With ongoing R&D into bioactive compounds such as beta-glucans, polysaccharides, and ergothioneine, mushrooms are poised to play a larger role in preventive healthcare and wellness.

Mushroom Market Forecast

Looking ahead, the global mushroom market is expected to experience steady and sustainable growth throughout the forecast period. The market is projected to grow at a CAGR of 8.00% between 2025 and 2034, reaching USD 146.87 billion by 2034.

Growth will be driven by rising global health consciousness, the expansion of plant-based diets, and technological advancements in cultivation and preservation. The food industry will continue to account for the majority of demand, while the medicinal and nutraceutical segments will witness accelerating growth as mushrooms gain recognition for their therapeutic benefits.

Regional expansion in Asia Pacific, Europe, and North America will remain robust, with developing economies offering new opportunities for market penetration. The shift toward organic and specialty mushrooms will further redefine the industry landscape, while sustainability initiatives will encourage more efficient production methods and resource utilisation.

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