Non-alcoholic Beverages Market Size, Share, Growth Strategies & Trends, 2032

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Market Size:

The global non-alcoholic beverages market size was valued at USD 919.13 billion in 2019 and is expected to reach USD 1,601.87 billion by 2032, registering a CAGR of 6.84% over the forecast period. The U.S. non-alcoholic beverages market is anticipated to see substantial growth, with its value projected to reach approximately USD 225.62 billion by 2030. In 2019, North America led the global market, accounting for a 21.71% share.

The global non-alcoholic beverages market size is anticipated to rise significantly on account of the current trend of health and fitness and the rising inclination towards healthy beverages. As per a recent published report by Fortune Business Insights titled, Non-alcoholic Beverages Market Share, Size, & Industry Analysis, By Type (Carbonated Soft Drinks, RTD Coffee & Tea, Bottled Water, and Fruit Beverages), Distribution Channel (Supermarket/ Hypermarket, Food Services Sector, Convenience Stores, Specialty Stores, and Online Retails), and Regional Forecast, 2020-2032,” 

List of Companies Profiled in the Report: 

  • Pepper Snapple Group, Inc. (Texas, U.S.)
  • Monster Beverage Corp (California, U.S.)
  • PepsiCo, Inc. (New York, U.S.)
  • ITO EN Ltd (Tokyo, Japan)
  • The Coca-Cola Company (Georgia, U.S.)
  • Reed’s, Inc. (Norwalk, U.S.)
  • The Kraft Heinz Company (Chicago, U.S.)
  • Appalachian Brewing Co. (Harrisburg, U.S.)
  • Nestle S.A. (Vevey, Switzerland)
  • Arca Continental SAB de CV (Monterrey, Mexico)    

The Report is based on the following factors:

  • A 360-degree overview of the market focusing on drivers, restraints, challenges, and upcoming opportunities
  • Nature of market and list of key players operating in the market for non-alcoholic beverages
  • Detailed list of segmentation with names and figures of leading segments
  • Future of the market

Source: https://www.fortunebusinessinsights.com/industry-reports/non-alcoholic-beverages-market-101927

Drivers & Restraints-

Increasing Popularity of Refreshment Drinks to Aid in Favor

The increasing incidence of both acute and chronic health conditions has prompted consumers to embrace healthier lifestyles, which include regular physical activity and the intake of nutritious food and beverages. This growing health consciousness is a key driver behind the expansion of the global non-alcoholic beverages market. Furthermore, the rising demand for refreshing drinks and the continuous launch of innovative flavors are expected to propel market growth in the coming years.

Nevertheless, the industry may encounter challenges such as fluctuating prices of raw materials—especially seasonal fruits—and possible disruptions in supply chains. Despite these hurdles, the growing prominence of e-commerce platforms and the rising production of soft drinks to satisfy consumer demand are set to present significant growth opportunities for the market moving forward.

Segmentation-

Carbonated Soft Drinks Segment Emerged Dominant Owing to its Refreshing Properties

Among all segments in type, the carbonated soft drinks segment earned 39.80% share in 2019 and emerged dominant. This segment is holding the largest non-alcoholic beverages market share on account of its refreshing properties and cost-efficiency.

Regional Analysis-

Asia Pacific Held Largest Shares Attributing to Rising Disposable Income of People

Among all regions, Asia Pacific held the largest non-alcoholic beverages market share in 2019. This is attributable to the increasing modernization and adoption of western habits among people that resulted in rise in expenditure on beverage products. On the other side, the North American market earned USD 199.53 billion and will showcase significant growth in the coming years on account of rising demand for sports drinks and RTD beverages in the region. Besides this, the Europe market will witness a notable growth on account of the decline in consumption of alcoholic beverages and increasing popularity of ‘better-for-you” products, thereby promoting the consumption of healthy soft drinks.

Non-Alcoholic Beverages Market Future Outlook* Growing Health Consciousness: More consumers are focusing on health and wellness. This trend is driving demand for low-calorie and sugar-free options.

  • Diverse Product Range: The market is expanding with innovative flavors and formulations. Brands are introducing everything from sparkling waters to herbal teas to meet diverse tastes.
  • Sustainability Focus: Eco-friendly packaging is becoming a priority. Many brands are adopting sustainable practices to appeal to environmentally conscious consumers.

Competitive Landscape-

Coca-Cola Company is Dominating Market Attributing to Continuous Innovations

The global non-alcoholic beverages market is dominated by a few major players, including Nestlé S.A., The Coca-Cola Company, and PepsiCo Inc., who collectively hold a significant market share. Among them, The Coca-Cola Company stands out for its continuous innovation in product offerings, such as its VitaminWater range, probiotic drinks, fermented beverages, and ready-to-drink (RTD) solutions. For example, in March 2019, Coca-Cola introduced a Jaljeera-flavored beverage in India, catering to local taste preferences.

Other leading companies are also actively focusing on new and innovative product launches to strengthen their market position. In addition to innovation, many businesses are adopting collaborative strategies—such as partnerships, joint ventures, agreements, and contracts—to expand their market presence and achieve strong revenue growth in the years ahead.

Industry Developments:

December 2019 – The launch of a greenhouse accelerator program in 2020 was announced in North America by PepsiCo Co. to help smart startup companies provide the base for following up with the current trends in the non-alcoholic beverage segment and earn a position in the market competition.

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