Omni-channel Retail Solutions Market Segmentation by Solution and Service, 2022 to 2030

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The global omni-channel retail solutions market size was estimated at USD 5.96 billion in 2021 and is projected to reach USD 17.92 billion by 2030, growing at a CAGR of 13.6% from 2022 to 2030. The concept of omni-channel retail revolves around the seamless integration of both physical storefronts and digital platforms, providing customers with a unified and cohesive shopping experience regardless of the channel they choose.

Omni-channel retail solutions are designed to streamline and enhance the interaction between online and offline sales channels, allowing retailers to deliver a smooth and consistent shopping journey. Several key factors are driving the growth of this market. Among them is the increasing demand for centralized data management systems that provide a holistic view of customer behavior, inventory, and financials. Additionally, traditional brick-and-mortar businesses are increasingly seeking to expand into the e-commerce space, fueled by the convenience and reach digital channels offer. Furthermore, the advantages provided by omni-channel analytics—such as improved decision-making and personalized marketing—are further boosting adoption.

One of the primary benefits of omni-channel solutions is their ability to offer retailers a centralized data hub. This hub consolidates information from multiple sources, giving businesses a comprehensive overview of their customers, financial performance, inventory status, and other critical insights. With ongoing technological advancements, many traditional retailers have evolved beyond solely in-store offerings and have embraced multiple sales platforms, including online storefronts, mobile apps, and social media channels.

By integrating data from all these platforms into one unified system, omni-channel retail solutions make it easier for retailers to monitor their operations and deliver a sophisticated, personalized consumer experience. Additionally, these solutions empower merchants to efficiently scale their businesses, enabling them to adapt quickly to changing market demands and consumer preferences, ultimately driving growth and competitiveness in an increasingly digital retail landscape.

Key Market Trends & Insights:

• In 2021, North America held a leading position in the global omni-channel retail solutions market, commanding a substantial revenue share exceeding 30.0%. This dominance can be attributed to the region's advanced retail infrastructure, widespread adoption of digital technologies, and the presence of major retail players who are actively investing in omni-channel strategies to enhance customer engagement.

• Looking ahead, the Asia Pacific region is expected to witness the fastest growth over the forecast period. This rapid expansion is driven by factors such as increasing internet penetration, growing smartphone usage, rising e-commerce adoption, and expanding retail sectors in emerging economies within the region. As more consumers shift towards integrated shopping experiences combining online and offline channels, the demand for omni-channel retail solutions is anticipated to surge in this dynamic market.

• When analyzing the market by solution type, the order management segment led the market in 2021, accounting for a revenue share of over 22.0%. Order management solutions play a critical role in ensuring smooth coordination between various sales channels, managing inventory effectively, and optimizing order fulfillment processes, making them a key component in omni-channel retail strategies.

• In terms of service offerings, the professional services segment dominated the market in 2021, capturing a revenue share of more than 56.0%. These services include consulting, system integration, implementation, and support, which are essential for retailers to effectively deploy and maintain omni-channel solutions. The high demand for professional expertise reflects the complexity involved in integrating multiple retail channels and customizing solutions to meet diverse business needs.

• Regarding deployment models, the on-premise segment was the market leader in 2021, holding a revenue share exceeding 58.0%. On-premise deployments provide retailers with greater control over their data and infrastructure, which is particularly important for businesses with specific security, compliance, or customization requirements. This preference highlights the cautious approach many retailers take towards data management and system integration in omni-channel environments.

Order a free sample PDF of the Omni-channel Retail Solutions Market Intelligence Study, published by Grand View Research.

Market Size & Forecast:

• 2021 Market Size: USD 5.96 Billion

• 2030 Projected Market Size: USD 17.92 Billion

CAGR (2022-2030): 13.6%

• North America: Largest market in 2021

• Asia Pacific: Fastest growing market

Key Companies & Market Share Insights:

Numerous key players in the industry are actively employing a variety of strategic initiatives to drive transformation within the retail sector. These strategies encompass joint ventures, mergers, acquisitions, and partnerships, all aimed at enhancing capabilities and broadening market reach. For example, in January 2022, NCR Corporation entered into a collaboration with Google, Inc. to integrate advanced platform and cloud technologies with cutting-edge artificial intelligence (AI) and machine learning (ML) solutions. This partnership is poised to equip retailers around the globe with highly efficient tools and unmatched flexibility, enabling them to deliver superior omni-channel services to their customers.

In addition to technological collaborations, vendors are focusing heavily on improving their product offerings and elevating customer experiences through strategic partnerships. A notable example occurred in December 2021, when Infosys Equinox, a digital commerce platform known for enabling seamless omni-channel shopping experiences, partnered with Packable, a specialized e-commerce company. The primary goal of this partnership is to expand Direct-to-Consumer (D2C) e-commerce capabilities for brand partners, empowering them to better engage with customers and streamline operations.

The integration of Infosys Equinox’s digital commerce platform with Packable IQ’s advanced functionalities—including intelligent pricing algorithms, detailed customer transaction records, smart inventory management, and robust fulfillment capabilities—is expected to create a highly competitive and efficient D2C platform. This platform will be designed to support brands in effectively running and managing their e-commerce websites and overall operations, ultimately enhancing their ability to compete in the dynamic omni-channel retail landscape.

Key Players

• NCR Corporation

• Diebold Nixdorf AG

• Infosys Ltd.

• Toshiba Corporation

• Oracle Corporation

• SAP SE

• IBM Corporation

• Cognizant Technology Solutions Corp.

• Salesforce, Inc.

• Infor Global Solutions, Inc.

Explore Horizon Databook – The world's most expansive market intelligence platform developed by Grand View Research.

Conclusion:

The omni-channel retail solutions market is poised for strong growth driven by the increasing integration of physical and digital retail channels. Rising demand for seamless customer experiences, expanding e-commerce adoption, and advancements in technology are fueling the market expansion. Retailers are focusing on centralizing data management and leveraging analytics to improve operational efficiency and personalize consumer interactions. The shift toward multi-platform retail strategies and growing investments in professional services further support the market’s continued development globally.

 
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