Trapstar London: The Rise of the Trapstar Hoodie and Jacket in Global Streetwear

In the ever-evolving world of streetwear, few brands have captured the cultural zeitgeist quite like Trapstar London. Fusing music, fashion, and street culture, Trapstar has carved out a unique space in the industry with its bold designs, mysterious identity, and authentic urban appeal. Among the standout pieces that define the brand’s identity are the Trapstar Hoodie and the Trapstar Jacket—both staples of modern streetwear that have become icons in their own right.
The Origins of Trapstar London
Founded in West London in the early 2000s by childhood friends Mikey, Lee, and Will, Trapstar London began as a grassroots movement. Starting with custom tees sold out of car trunks and house parties, the brand quickly gained traction among London's youth for its raw aesthetic and underground energy. The name “Trapstar” symbolizes someone who can make it out of any situation—a hustler with ambition and edge. This philosophy is at the core of every piece the brand produces.
As Trapstar grew, it gained the attention of tastemakers and influencers. With support from UK grime artists, footballers, and later global celebrities like Rihanna, Jay-Z, and Stormzy, Trapstar London evolved from a local streetwear brand into an internationally recognized label. Today, it sits at the intersection of fashion, music, and rebellion, without ever losing its underground roots.
The Trapstar Hoodie: An Urban Icon
Arguably, the most recognizable piece in the brand’s lineup is the Trapstar Hoodie. It's more than just a garment—it's a statement.
Design Aesthetic
Trapstar hoodies are known for their striking graphics, oversized fits, and bold logo placements. The classic “It’s A Secret” slogan, often featured on the back or chest, plays into the brand’s mystique and non-conformity. Another popular design element is the iconic Chenille logo, typically in standout colorways like red, black, or grey, that brings texture and dimension to the hoodie’s silhouette.
Crafted from high-quality cotton blends, Trapstar hoodies combine comfort with street-ready appeal. They’re designed to be worn on the go—whether you’re navigating the underground music scene, walking through Brixton, or stepping onto a stage.
Cultural Significance
The Trapstar hoodie isn’t just popular because it looks good—it’s become a symbol of authenticity, especially among younger generations who resonate with Trapstar’s DIY origins and message of perseverance. In the UK and beyond, wearing a Trapstar hoodie often means you're connected to the streets, to music, and to a movement that started from nothing and became something.
The Trapstar Jacket: Utility Meets Luxury
If the hoodie is the heart of Trapstar’s casual appeal, then the Trapstar Jacket represents its evolution into outerwear excellence. Designed to handle London’s unpredictable weather while still turning heads, these jackets are rugged, stylish, and unapologetically bold.
Popular Styles
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Trapstar Puffer Jacket: A fan favorite, the puffer jacket often features the Decoded logo along the zip or back, giving it that instantly recognizable Trapstar touch. Available in various colorways like matte black, ice blue, olive, or camo, these jackets offer warmth without sacrificing style.
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Trapstar Windbreaker: Lightweight and perfect for layering, these pieces are ideal for transitional seasons. With reflective details and waterproof materials, they offer utility in urban environments.
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Varsity Jackets Collabs: Trapstar has occasionally dropped limited-edition jackets through collaborations with artists and brands. These are highly sought after for their rarity and elevated design.
Functionality Fit
Trapstar jackets are built for the city. They’re typically insulated, weather-resistant, and come with ample storage options like deep front pockets and internal zippers. The fit leans toward oversized—another nod to hip-hop and grime culture—but stays tailored enough to complement the rest of your outfit.
Whether you’re in London, Paris, or New York, throwing on a Trapstar jacket adds an edge to any look.
Trapstar’s Global Takeover
Despite its underground beginnings, Trapstar Hoodie has exploded onto the international scene. A major turning point came when Jay-Z’s Roc Nation invested in the brand in 2016, giving Trapstar access to new markets and bigger platforms. Since then, the label has been spotted on artists like The Weeknd, Drake, and A$AP Rocky, cementing its place in the pantheon of luxury streetwear.
The global appeal of Trapstar lies in its ability to remain genuine. Unlike brands that pivot toward mass production, Trapstar still keeps its releases limited and its campaigns low-key. Many of its drops sell out within minutes, driving a sense of exclusivity and community.
Why Trapstar Matters in 2025
In a world where fashion is often diluted for broader appeal, Trapstar continues to stand firm in its original vision, representing the hustle, struggle, and spirit of street culture. It’s more than just fashion; it’s about owning your story, even when the odds are against you.
Sustainability and Modern Trends
While Trapstar is known for its gritty aesthetic, it has also started incorporating eco-conscious materials and sustainable practices into its production. This shift reflects the broader industry trend of merging streetwear with responsibility, without sacrificing creativity or attitude.
The Influence of Music and Social Media
Music has always been in Trapstar’s DNA. From early grime artists to today’s drill scene, musicians have helped shape and amplify the brand’s message. On platforms like TikTok and Instagram, Trapstar is everywhere—from underground freestyles to fashion hauls—fueling its popularity among Gen Z.
How to Style Trapstar
Pairing a Trapstar hoodie with a Trapstar jacket makes for an unbeatable combo, especially when layered with other streetwear essentials:
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Trapstar Hoodie + Puffer Jacket: Go for neutral tones like black or grey and add pop with colored sneakers.
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Trapstar Varsity Jacket + Denim: Add cargo pants and a pair of high-tops for a vintage-meets-modern look.
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Trapstar Hoodie + Joggers: For a cozy fit, complete with a beanie or trap-style cap.
Add accessories like a crossbody bag or silver chains to elevate the look.
Where to Buy Trapstar
Trapstar releases are primarily available through:
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Official Trapstar London website
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Flagship store in London
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Select high-end streetwear boutiques
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Occasional drops on StockX, Grailed, and Farfetch
Due to its limited drops and high demand, owning Trapstar is often a status symbol, making every piece feel like a trophy.
Final Thoughts
The Trapstar hoodie and Trapstar jacket represent more than just fashion. They are emblems of resistance, ambition, and authenticity. As Trapstar London continues to grow globally, its connection to the streets remains intact. Whether you’re new to the brand or a longtime fan, investing in a Trapstar piece is more than a style choice—it’s joining a movement.
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