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thomas3w4 hat ein neuen Blog hinzugefügt Andere
2025-12-08 12:31:24 -

How to Assess the Success of Your B2B Marketing — Metrics That Really Matter
In B2B marketing, campaigns are only as good as the results they deliver. With long buying cycles, multiple stakeholders and complex buyer journeys, marketers must go beyond vanity metrics and focus on data-driven measurements that connect marketing activity to real business outcomes. To succeed, you need a clear roadmap for tracking both brand-oriented metrics (awareness, reach) and...

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thomas3w4 hat ein neuen Blog hinzugefügt Andere
2025-12-17 10:55:15 -

Turning Data Into Deals: Essential KPIs for B2B Sales Funnel Success in 2025
In 2025’s competitive B2B landscape, data isn’t just a measurement afterthought — it’s a strategic asset. The most successful revenue teams leverage data-driven insights to track their sales funnel performance, optimize conversion rates, and accelerate pipeline growth. Whether you’re running demand generation campaigns, aligning sales and...

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