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henry2458 adicionou um novo artigo Outro
2025-04-28 16:01:38 -

How to Build a Scalable B2B Marketing Strategy
In the rapidly evolving world of B2B marketing, scalability is not just a buzzword-it is a necessity. As markets become more competitive and digital transformation accelerates, businesses must develop marketing strategies that can grow with their ambitions, deliver measurable results, and adapt to changing buyer behaviors. This comprehensive guide will walk you through building a scalable B2B...

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henry2458 adicionou um novo artigo Outro
2025-04-29 14:02:22 -

How to Integrate Generative AI into Your B2B Marketing Strategy: A 2025 Playbook for Growth
In the dynamic landscape of B2B marketing, generative AI has emerged as a transformative force, reshaping how businesses engage with prospects, personalize experiences, and drive conversions. As we navigate through 2025, integrating generative AI into your B2B marketing strategy is not just an option—it's a strategic imperative. This comprehensive guide explores actionable steps to...

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thomas3w4 adicionou um novo artigo Outro
2025-11-12 11:40:12 -

Emotional Marketing: The Role of Impactful Storytelling
In B2B marketing today, where decision-cycles are longer and competition is fierce, logic alone no longer wins. Data, features and specs matter—but what truly sets brands apart is how they make their audience feel. Emotional marketing, anchored in impactful storytelling, is rapidly becoming a key lever for brands that want to connect, resonate and convert. As Intent Amplify emphasises,...

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thomas3w4 adicionou um novo artigo Outro
2025-08-08 11:38:45 -

Gamified Lead Generation: Turning Engagement into Conversions
In today’s bustling digital space, traditional lead magnets—like static forms and eBooks—often go unnoticed. Enter gamified lead generation, a strategy that turns engagement into conversion by introducing playful, interactive elements that genuinely grab attention. What is Gamified Lead Generation? Gamified lead generation applies game design elements—such as quizzes,...

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jamesmitchia adicionou um novo artigo Outro
2025-09-26 09:56:54 -

How to build a full-funnel content strategy that aligns with intent signals to drive conversions
In B2B marketing, content isn’t just about filling pipelines—it’s about meeting buyers where they are in their journey. With the rise of intent signals—digital breadcrumbs like searches, downloads, event attendance, or product comparisons—marketers now have the tools to align content with real-time buyer needs. The result? A full-funnel strategy that drives...

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thomas3w4 adicionou um novo artigo Outro
2025-08-19 10:59:57 -

Podcast Guesting as a Lead Generation Strategy
In today’s digital-first world, audiences are craving authentic conversations and meaningful connections with brands. While traditional content marketing channels like blogs, social media, and paid ads still play an important role in lead generation, there’s one emerging strategy that’s gaining serious momentum: podcast guesting. Instead of launching your own...

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