AviaGames CEO Vickie Chen co-founded the company in 2017 with a vision to create accessible skill-based mobile cash games that combine competition, community, and player-focused design. In an interview with Women-Led Games, Chen shared how the company began as a startup with a small team and grew into a scaled mobile gaming publisher serving millions of players. She has emphasized building a culture centered on innovation, collaboration, and long-term growth.

Under her leadership, Avia expanded its portfolio with titles such as Solitaire Clash, Bingo Tour, and 8 Ball Strike, and strengthened its focus on live operations, player retention, and consistent in-game events. Chen highlighted the importance of aligning product development with marketing strategy to support sustainable growth in the mobile gaming industry. She also noted that more than 40% of leadership roles at Avia are held by women, reflecting the company’s commitment to representation and inclusive leadership.

Vickie further emphasized Avia’s’ dedication to community impact through nonprofit organization partnerships integrated into gameplay. Initiatives such as Play for Paws with Nevada SPCA and Wonderland Wishes with Foster Love incorporated charitable giving into in-game events. Through these efforts, Vickie Chen continues to guide AviaGames with a focus on fair competition, inclusive culture, and meaningful community engagement in the skill-based mobile cash games sector.