Market Overview

The global feed carotenoids market size was valued at USD 726.88 million in 2024. The market is projected to grow from USD 752.32 million in 2025 to USD 981.82 million by 2032, exhibiting a CAGR of 3.88% during the forecast period.

Feed carotenoids are fat-soluble pigments used in animal feed to improve reproduction, growth, and the color of animal-sourced products like chicken skin, fish flesh, and egg yolks. This color pigmentation is crucial for consumer perception of quality. Beyond coloration, they also boost animals' immune systems and growth rates. Europe and North America are the key consumers in this market.

Major Players Profiled in the Market Report:

• BASF SE (Germany)
• DSM-Firmenich (Switzerland)
• Nutrex (Belgium)
• EW Nutrition (Thailand)
• Kemin Industries, Inc. (U.S.)
• Allied Biotech Corporation (China)
• Zhejiang NHU Co., Ltd (China)
• Innovad (Belgium)
• Thoroughbred Remedies Manufacturing (Ireland)
• Synthite Industries Ltd. (India)

Segments

Beta-Carotene Segment to Lead Due to its Ability to Convert to Vitamin A

Based on type, the market is divided into astaxanthin, beta-carotene, lutein, zeaxanthin, lycopene, canthaxanthin, and others. The beta-carotene segment holds the largest market share due to its popularity in animal feed. It converts to Vitamin A in the animal's body, improving immune function and vision, and also enhances the yellow pigmentation of poultry skin and egg yolks.

Cost-Effectiveness to Drive Synthetic Segment Growth

By source, the market is categorized into synthetic and natural. The synthetic segment is leading the market as it is more economical and can be produced in bulk compared to natural sources, allowing for better control over purity and quality.

High Demand for Convenient and Efficient Feed to Boost Liquid Segment

Based on form, the market is segmented into liquid, powder, and beadlets. The liquid segment holds the largest market share as it offers enhanced feed efficiency, improved digestion, and can be easily blended to ensure a consistent and balanced ration for each animal.

High Consumption of Animal Protein to Propel Poultry Feed Segment

By application, the market is split into poultry feed, ruminant feed, aquaculture feed, and others. The poultry feed segment leads the market, driven by high global demand for animal protein. Carotenoids are essential in poultry production to improve the color of meat, skin, and egg yolks, which consumers associate with freshness and quality.

Report Coverage

The report offers:

• Quantitative and qualitative insights into the market.
• A detailed market analysis of the sizing and growth rate for all possible segments.
• An overview of related markets, a competitive landscape, and recent industry developments.
• The regulatory environment in critical countries.
• Current global feed carotenoids market trends.

Source: https://www.fortunebusinessinsights.com/feed-carotenoids-market-113781

Drivers & Restraints

Surging Demand for Animal Protein to Drive Market Growth

The growing global demand for animal-sourced protein is a key driver for the market. To produce superior quality products that appeal to consumers, farmers use carotenoids to improve the pigmentation and perceived quality of chicken skin, fish flesh, and egg yolks.

However, stringent regulations in the animal feed sector, which involve rigorous and lengthy approval processes for new additives, can obstruct market growth. Additionally, a lack of awareness among farmers about the benefits and roles of carotenoids in animal feed hinders the market's potential.

Regional Insights

High Demand for Natural Colorants Propels Market Growth in Europe

Europe holds the dominant feed carotenoids market share, with a 39.93% share in 2024. The region’s growth is fueled by high consumer preference for natural food colorants in animal products and rising awareness of carotenoid benefits. Strong government support for natural ingredients also augments market growth.

Asia Pacific is the fastest-growing region in the market. The growth is attributed to an expanding livestock industry, rising consumer demand for clean-label food items, and the adoption of advanced production technologies in countries like China and India.

Feed Carotenoids Market Future Growth:

The feed carotenoids market is set for steady growth, driven by technological advancements in extraction and a strong consumer shift toward natural ingredients. Innovations such as microwave-assisted, enzyme-assisted, and moderate electric field extraction are improving efficiency and yield. There is a growing inclination toward natural carotenoids like lutein and astaxanthin to meet the demand for clean-label, premium-quality animal products with improved nutritional value and color. This trend is influencing animal feed companies to focus on introducing and commercializing natural, carotenoid-enriched feed additives globally.

Competitive Landscape

Adoption of New Product Launches to Foster Market Growth

The market features active players such as BASF SE, DSM-Firmenich, and Allied Biotech Corporation. These leading companies are focused on expanding their product offerings by launching new feed carotenoids. These strategic launches are designed to enhance their market position and increase revenue generation, fueling the market's overall momentum.

Key Industry Development

June 2024 – Camlin Fine Sciences, an Indian chemicals firm, announced the acquisition of Vitafor Invest NV, a Belgian enterprise, through its subsidiary. This acquisition is set to strengthen Camlin's position within the animal nutrition sector.