Mosquito Repellent Market Size, Share and Growth Forecast 2025-2033
Market Overview:
The Mosquito Repellent Market is experiencing steady expansion, driven by Growing Prevalence of Mosquito-Borne Ailments, Expansion of Retail Channels, Government Health Campaigns Promoting Mosquito Control and Innovations in Product Formats. According to IMARC Group's latest research publication, "Mosquito Repellent Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025–2033", The global mosquito repellent market size reached USD 5.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 8.1 Billion by 2033, exhibiting a growth rate (CAGR) of 4.64% during 2025-2033.
This detailed analysis primarily encompasses industry size, business trends, market share, key growth factors, and regional forecasts. The report offers a comprehensive overview and integrates research findings, market assessments, and data from different sources. It also includes pivotal market dynamics like drivers and challenges, while also highlighting growth opportunities, financial insights, technological improvements, emerging trends, and innovations. Besides this, the report provides regional market evaluation, along with a competitive landscape analysis.
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Our Report Includes:
- Market Dynamics
- Market Trends and Outlook
- Competitive Analysis
- Industry Segmentation
- Strategic Recommendations
Growth Factors in the Mosquito Repellent Industry:
- Growing Prevalence of Mosquito-Borne Ailments
Rising incidence of mosquito-borne ailments is positively influencing the market. As cases of dengue, malaria, chikungunya, Zika virus, and other infections are increasing, people are becoming more cautious and proactive in preventing mosquito bites. As per the WHO, in 2024, there were 14.1 Million reported dengue cases worldwide, exceeding the previous record of 7 Million registered in 2023. Households are adopting mosquito repellents as a routine necessity rather than an occasional product. Health concerns, especially among children and the elderly, are leading to the consistent utilization of creams, sprays, vaporizers, and coils. Health advisories are further emphasizing the importance of personal protection, contributing to product demand. Overall, the growing threat from mosquito-borne illnesses is creating the need for reliable, safe, and easy-to-employ mosquito repellent solutions in various forms.
- Expansion of Retail Channels
The broadening of retail channels is fueling the market growth. According to industry reports, the global retail market reached approximately USD 23.00 Trillion in 2024. As supermarkets, hypermarkets, pharmacies, convenience stores, and online platforms are expanding, people find it easier to purchase a variety of mosquito repellent products. Organized retail formats offer attractive promotions, better shelf displays, and bundled offers that encourage more frequent purchases. The broadening of e-commerce outlets is further strengthening the market by offering doorstep delivery, easy comparison of brands, and customer reviews that influence buying decisions. Retail expansion also supports new product launches and wider reach for natural and premium variants.
- Government Health Campaigns Promoting Mosquito Control
Government health campaigns aimed at promoting mosquito control are bolstering the growth of the market. In May 2024, the Pan American Health Organization (PAHO) urged Caribbean countries and territories to collaborate during Caribbean Mosquito Awareness Week 2024, scheduled for May 6 to 12. The goal of the week was to initiate regional actions to prevent and manage dengue, chikungunya, and Zika, illnesses spread by the Aedes aegypti mosquito. By distributing free repellents, organizing awareness drives, and encouraging preventive habits, such campaigns are driving widespread demand for mosquito repellent products. Schools and community centers often serve as distribution hubs, further boosting visibility and usage.
- Innovations in Product Formats
Companies are developing a variety of products, such as patches, sprays, roll-ons, wristbands, and wearable devices to cater to different lifestyle needs. These modern formats provide alternatives to traditional coils or mats, making repellents safer for children and suitable for both indoor and outdoor use. Travel-friendly and mess-free packaging appeals to busy individuals, while scent-free and skin-friendly formulations address the growing health and comfort concerns. As the demand for customization and ease of application is increasing, brands continue to introduce new solutions that combine protection with comfort. These innovations not only widen user choice but also strengthen brand loyalty, encouraging repeat purchases.
Key Trends in the Mosquito Repellent Market
- Continuous Advertising and Brand Awareness Campaigns
Companies are consistently investing in television (TV), digital, print, and outdoor media to promote their products, highlight benefits, and build user trust. These campaigns educate people about the risks of diseases transmitted by mosquitoes and the importance of using repellents regularly. Emotional storytelling, celebrity endorsements, and seasonal promotions further capture user attention and create stronger brand recall. As a result, people are more likely to choose well-known brands over lesser-known alternatives. Advertising also introduces new product formats and innovations to a wider audience.
- Growing Demand in Rural Areas
Many rural regions are facing frequent outbreaks of mosquito-borne diseases due to stagnant water, poor sanitation, and limited healthcare access. As awareness about health and hygiene is improving, people living in rural areas are adopting mosquito repellents as a preventive measure. The growing availability of affordable products like coils, mats, and natural repellents makes it easier for rural households to integrate them into daily utilization. Government initiatives and non-government organization (NGO)-led awareness programs also play a role in educating rural populations about the importance of mosquito protection.
- Shift Toward Natural and Eco-Friendly Formulations
The market is experiencing increased demand for natural and plant-based mosquito repellents as consumers become more environmentally conscious and health-aware. Natural ingredients like citronella oil, lemon eucalyptus oil, and lavender oil are gaining popularity due to their perceived safety and eco-friendliness. These natural alternatives are particularly favored by parents for use on children and individuals with sensitive skin, driving innovation in organic and sustainable repellent formulations.
Our report provides a deep dive into the mosquito repellent market analysis, outlining the current trends, underlying market demand, and growth trajectories.
Leading Companies Operating in the Global Mosquito Repellent Industry:
- 3M Company
- New Avon Company
- Clariant International Ltd.
- Coghlan's Ltd.
- Dabur International Limited
- Enesis Group
- Godrej Consumer Products Limited
- Jyothy Laboratories Ltd.
- Nanjing Ronch Chemical Co. Ltd.
- PIC Corporation
- Qingdao Benzo New Materials Co., Ltd.
- Quantum Health, Inc.
- Reckitt Benckiser Group plc
- S. C. Johnson & Son, Inc.
- Spectrum Brands Holdings, Inc.
- Van Aroma
- Vertellus Holdings LLC
Mosquito Repellent Market Report Segmentation:
Breakup by Product Type:
- Coils
- Mats
- Cream
- Oils
- Vaporizer
- Others
Coils are widely used as mosquito repellents due to their convenience and effectiveness, providing long-lasting protection often lasting for several hours and suitable for outdoor use.
Breakup by Ingredients Type:
- Natural Ingredients (Oil of Lemon Eucalyptus, Citronella, Others)
- Synthetic Ingredients (DEET, Permethrin, Picaridin, Others)
Natural ingredients (citronella) represented the largest segment as natural mosquito repellents are favored for their perceived safety, eco-friendliness, and gentle nature.
Breakup by Distribution Channel:
- Convenience Stores
- Departmental Stores
- Supermarkets and Hypermarkets
- Online
- Others
Convenience stores accounted for the largest market share due to their accessibility and convenience, often being open for extended hours and located in residential areas.
Breakup by Region:
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Asia Pacific exhibits a clear dominance in the market driven by the high prevalence of mosquito-borne diseases in the region, rapid urbanization and expanding middle-class population.
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