Japan Esports Market Overview

Market Statistics

Base Year: 2024

Historical Years: 2019-2024

Forecast Years: 2025-2033

Market Size in 2024: USD 139.9 Million 

Market Forecast in 2033: USD 391.1 Million 

Market Growth Rate: 12.1% (2025-2033)

According to the latest report by IMARC Group, the Japan esports market size was valued at USD 139.9 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 391.1 Million by 2033, exhibiting a CAGR of 12.1% from 2025-2033. 

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Japan Esports Market Trends and Drivers:

Japan esports market has been experiencing consistent growth in recent years due to the rising internet penetration, the rising popularity of competitive gaming, and the rising number of professional esports tournaments. This market is defined by the existence of domestic and international esports organizations, which host games of various genres, such as fighting, strategy, and first-person shooters. Other factors, such as streaming platforms, sponsorship deals, and tournaments, have helped to increase the popularity of esports in Japan. As the number of gamers and youth viewers increases, the market is still drawing the attention of advertisers and event organizers interested in exploiting the ever-expanding esports scene. Furthermore, government programs that promote gaming and digital entertainment have contributed to the establishment of a positive climate to develop esports in the country.

As far as trends are concerned, mobile gaming has become a substantial part of the esports ecosystem in Japan, and tournaments and competitions are becoming mobile-oriented. Also, the introduction of new technologies, including virtual reality (VR) and augmented reality (AR) is slowly affecting the process of organizing esports events, improving the overall player and spectator experience. Social media and streaming platforms have also helped esports to grow, as they offer convenient platforms where fans can consume content and interact with the players. Tournaments and esports leagues are also no longer confined to the hardcore arena, as they are being adapted to an online platform, where many more people can participate and view the games. In general, the Japan esports market has been enjoying positive trends in the number of individuals participating, spectators, sponsors, and event organization, which are all factors that have contributed to its steady growth over the past few years.

Japan Esports Market Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest Japan Esports Market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.

The report has segmented the market into the following categories:

Analysis by Revenue Model:

• Media Rights
• Advertising and Sponsorships
• Merchandise and Tickets
• Others

Analysis by Platform:

• PC-based Esports
• Console-based Esports
• Mobiles and Tablets

Analysis by Games:

• Multiplayer Online Battle Arena (MOBA)
• Player vs Players (PvP)
• First-Person Shooters (FPS)
• Real-Time Strategy (RTS)

Regional Analysis:

• Kanto Region
• Kinki Region
• Central/ Chubu Region
• Kyushu-Okinawa Region
• Tohoku Region
• Chugoku Region
• Hokkaido Region
• Shikoku Region

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant. Additionally, the report features detailed profiles of all major companies in the Japan Esports industry.

Key highlights of the Report:

• Market Performance (2019-2024)
• Market Outlook (2025-2033)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current, and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as part of the customization.

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