Saudi Arabia Flower Market Overview

Market Size in 2024 :USD 548.30 Million

Market Size in 2033: USD 872.72 Million

Market Growth Rate 2025-2033: 5.30%

According to IMARC Group's latest research publication,"Saudi Arabia Flower Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025-2033", The Saudi Arabia flower market size reached USD 548.30 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 872.72 Million by 2033, exhibiting a growth rate (CAGR) of 5.30% during 2025-2033.

How AI is Reshaping the Future of Saudi Arabia Flower Market

• Precision Irrigation Boost: AI tools are optimizing water usage in Saudi flower farms, slashing consumption by 30% and promoting sustainability through smart sensors and data analytics.
• Pest Control Innovation: Farmers are using AI to cut pesticide needs by 20-40%, improving flower quality and reducing environmental impact with predictive monitoring systems.
• Labor Cost Savings: AI automation in floriculture is trimming labor expenses by 30-40%, helping farms operate more efficiently amid Saudi's push for tech-driven agriculture.
• Market Growth Support: With the flower market hitting over USD 548 million, AI is enhancing e-commerce by forecasting demand and managing inventory smarter.
• Greenhouse Tech Advances: AI-driven crop monitoring in greenhouses is boosting yields via robotics, aligned with national initiatives like the AI Readiness Index for innovative farming.

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Saudi Arabia Flower Market Trends & Drivers:

Saudi Arabia’s flower market is the country’s booming hospitality and tourism sector. With mega-projects like NEOM and the Red Sea Development attracting global visitors, hotels, restaurants, and event venues are increasingly using flowers for decor and gifting. For instance, Riyadh’s luxury hotel sector has seen a 30% rise in floral procurement over the past year to cater to high-end clientele. The government’s push to position Saudi as a premium travel destination is directly fueling demand for fresh and exotic flowers, creating new opportunities for suppliers and florists.

Another key factor is the growing cultural shift toward gifting flowers for personal and corporate occasions. Younger Saudis are embracing floral traditions, with online flower delivery platforms like Floward and Ferns N Petals reporting a 40% surge in orders for birthdays and anniversaries. Even businesses are adopting flowers as part of corporate gifting, with companies ordering large floral arrangements for employees and clients. Social media trends, especially around elaborate floral displays at weddings and events, are further normalizing flower consumption, making it a mainstream lifestyle choice rather than just a niche luxury purchase.

Sustainability is also shaping the market, with a rising preference for locally grown flowers to reduce environmental impact. The Saudi government’s Vision 2030 initiatives support agricultural innovation, including hydroponic flower farms that use less water—a critical factor in the region. For example, Wafra Farms has expanded its rose production by 50% using sustainable methods, meeting local demand while cutting import reliance. Consumers are increasingly drawn to eco-friendly options, pushing retailers to source responsibly. This trend is reshaping supply chains, with more investments going into domestic flower cultivation and green practices.

IMARCs report provides a deep dive into the market analysis, outlining the current trends, underlying Saudi Arabia flower market demand, and growth trajectories.

Saudi Arabia Flower Industry Segmentation:

The report has segmented the market into the following categories:

Product Type Insights:

• Fresh Cut Flowers
• Potted Plants and Indoor Flowers 
• Dried and Artificial Flowers

Application Insights:

• Personal Use 
• Corporate Use 
• Events and Weddings 
• Religious Ceremonies 
• Gifting 

Distribution Channel Insights:

• Online Retail 
• Offline Retail 

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region 
• Southern Region 

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Recent News and Developments in Saudi Arabia Flower Market

• August 2025: AI-driven precision farming technology now powers over 200 Saudi flower farms, improving yields by 20% and lowering water use by 30% through smart irrigation and pest control systems. This shift is bolstered by Vision 2030, which supports farmer training in modern agricultural tech.

• July 2025: Digitization surges in flower retail, as leading platforms like Flory enable seamless online ordering and DIY floral arrangements. E-commerce comprises a major channel, pushing sales and expanding access, while subscription boxes and app-based purchases gain popularity among urban consumers.

• January 2025: Sustainability takes center stage as Saudi flower vendors introduce eco-friendly packaging and invest in greenhouse cultivation. Logistics upgrades—especially cold chain technology—help reduce spoilage and delivery times by 25% for fresh and imported flowers.

Note: If you require specific details, data, or insights that are not currently included in the scope of this report, we are happy to accommodate your request. As part of our customization service, we will gather and provide the additional information you need, tailored to your specific requirements. Please let us know your exact needs, and we will ensure the report is updated accordingly to meet your expectations.

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