A Complete Landscape of the APAC Printing Inks Sector 

Over the last few years, the utilization of print inks in APAC has been growing strongly across different industries. The increasing acceptance is because of technological improvements, growing printed materials requirements, and fast industrialization.  

Due to the rapid emergence of the region as a major economic hub globally, the printing industry has become an important aspect that supports different industries such as publishing, packaging, textiles, and advertising. 

We'll be looking at the reasons for the rising utilization of printing inks in APAC. 

Growing Need for Flexible Packaging 

The rising fondness for convenience as well as the need to have on-the-go consumption has led to the demand for flexible packaging solutions in APAC. Flexible packaging provides advantages like portability, lightweight, as well as long storage life and thus it is suitable for food, beverages, along with personal care goods.  

Ink formulations developed for printable flexible substrates should show superior adhesion, migration resistance, and flexibility, guaranteeing superior-quality print and integrity of the product.  

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Economic Expansion & Industrial Growth 

Due to the strong economic development across APAC countries, industrial expansion has contributed to a significant growth in the requirement for printed materials. Nations such as India, China, South Korea, and Japan had a rapid growth in industrialization and urbanization leading to demand for the packaging of pharmaceuticals, foods, and consumer goods. 

Rising Advertising Expenses 

There is a paradigm shift from print media to online platforms but, the print media continues to be significant in most APAC nations. The advertising sector in the region continuously advances, powered by sectors like automotive, consumer electronics, and retail.  

Printing inks is an essential component in creating excellent color-quality publishing materials including banners, posters, signage, and billboards, that enable effective brand promotion and communication. 

Developing Textile Printing Sector 

The APAC textile and apparel sector is experiencing significant expansion due to increased spending power, increasing impact of e-commerce platforms, and shifting fashion trends. Printing inks have a big impact on textile printing, they provide a range of colors and designs of high detail, as well as an impressive durable finish.  

Moreover, the emergence of digital textile printing technologies has been instrumental in causing a new industrial revolution with their exceptionally enhanced production speed, innovations in the design space, and waste decline. 

Technological Improvements 

The advent of modern printing technology has had an enormous impact on the printing sector, making it more productive, affordable, and eco-friendly. The emergence of digital printing methods, that are based on inkjet and UV-curable inks, makes it possible to improve the speed of printing, achieve short periods for production, and meet the special requirements of customers.  

Besides, the emergence of eco-friendly and low-VOC (volatile organic compounds) inks also corresponds to those environmental-friendly priorities in the region. 

SOURCE: P&S Intelligence