Automotive Sunshade Market Grows Amid Increasing Heatwaves in Europe
Europe Automotive Side Window Sunshades Market
The Europe Automotive Side Window Sunshades Market is poised for remarkable growth, fueled by rising awareness about passenger comfort and safety. Recent studies indicate that the market is expected to expand at a CAGR of XX% from 2023 to 2028, reaching a valuation of $XX billion. The increasing adoption of advanced sunshade technologies in premium vehicles is a significant driver behind this growth.
Manufacturers are focusing on innovative designs and materials to enhance the functionality and aesthetics of automotive sunshades. Companies like Webasto, Magna International, and Griots Garage are leading the charge, introducing products that not only reduce glare but also provide UV protection. The trend towards customization in vehicle interiors is further encouraging consumers to invest in high-quality sunshades that match their vehicle’s design.
Additionally, the rise of electric vehicles in Europe, which often feature larger windows, is creating new opportunities for sunshade manufacturers. As consumers prioritize energy efficiency and comfort, the demand for effective sunshade solutions is expected to rise significantly.
With the ongoing developments in the automotive sector, stakeholders in the Europe Automotive Side Window Sunshades Market must adapt to changing consumer preferences and regulatory requirements to stay competitive.
According to MRFR analysis, the automotive side window sunshades market was valued at USD 3.2 billion in 2022. It is expected to grow from USD 3.35 billion in 2023 to USD 5.0 billion by 2032, registering a compound annual growth rate (CAGR) of approximately 4.56% during the forecast period (2024–2032).
Automotive side window sunshades are applied to cover the side window to protect it from the sun. The automotive side window sunshade besides improves the exterior aesthetic appearance of the vehicle. Various OEMs, provide luxurious vehicles and tenders sunshades in their vehicles. Most vehicle manufacturers give sunshades that are easy to operate and quick to fit into the side windows of the car. Most side window sunshades are in a semi-rigid design, which is detachable and foldable for future use.
Side window sunshades aid regulates the sunlight that enters the vehicle. Sunshades have a temperature-controlling effect on the vehicle as they control the amount of sunlight entering the vehicle. Moreover, sunshades help in maintaining the heat levels inside the vehicle, which would be considerably higher if the side window sunshades are not installed.
The automotive side window sunshades market is experiencing significant growth, driven by increasing consumer awareness about the harmful effects of UV rays and the desire for enhanced in-car comfort.
These sunshades offer a practical and stylish solution to protect vehicle occupants from the sun's glare, heat, and harmful UV radiation.
Key Players
Several established and emerging players are operating in the automotive side window sunshades market. Key players include:
MACAUTO INDUSTRIAL
BOS Group
Ashimori Industry
Inteva Products
Webasto Group
EZ-Bugz/EZ-Cling
Car Shades
Window Sox
Hauck, Brica
X-ShadeCitroen
Eclipse Sunshade
Dreambaby
Kassa Inc.and Inalfa Roof Systems Group
Automotive Side Window Sunshades Market
Boost in the purchasing power capacity is the key driver escalating the market growth, also upsurge in per capita income of individuals, growing industrialization, and increase in sales of luxury vehicles are the major factors among others thrusting the automotive side window sunshades market growth. Moreover, the surge in technological advancements and modernization in protection techniques and boost in the demand from emerging economies will further create new opportunities for the automotive side window sunshades market manufacturers in the forecast period of 2024- 2032.
The Global Automotive Side Window Sunshades Market report provides an integrated evaluation of the market. The report tenders to a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a significant role in the market.
Regional Analysis
The Global Automotive Side Window Sunshades Market is divided into five regions: North America, Asia Pacific, Europe, Latin America, and the Middle East & Africa.
The US automotive side window sunshades market exhibits regional variations driven by climate and consumer preferences. Southern and Western states dominate demand due to intense sunlight, while urban areas show higher adoption for premium sunshade options. Regional supply chain hubs enhance accessibility, further boosting market penetration in these regions.
Europe has a massive number of luxury vehicles; hence it is likely to be pacifying the global automotive side window sunshades market.
In Asia Pacific, the attainability of large production facilities, lower labor cost, and a huge consumer base has attracted investment by leading manufacturers in the region. The presence of substantial automotive side window sunshade manufacturers like Toyota Motor Corporation, Volvo AB, Daimler AG, and Volkswagen, in Asia Pacific and Europe, led the regions to hold a remarkable share of the global market during the forecast period.
Market Segmentation
The Global Automotive Side Window Sunshades Market is segmented into the following types.
By product
- Roller
- Suction-cup
By vehicle type
- Commercial vehicle
- Passenger vehicle (Hatchback, Sedan, SUV, and MPV)
By vehicle class
- Entry level
- Mid-level
- Luxury/ premium
By sales channel
- OEM
- Aftermarket
Key Players
The Global Automotive Side Window Sunshades Market Companies are MACAUTO INDUSTRIAL, BOS Group, Ashimori Industry, Inteva Products, Webasto Group, EZ-Bugz/EZ-Cling, Car Shades, Window Sox, Hauck, Brica, X-ShadeCitroen, Eclipse Sunshade, Dreambaby, Kassa Inc. and Inalfa Roof Systems Group.
Automotive Side Window Sunshades Industry Updates 2025
Valeo
Industry Development (March 2025): Valeo unveiled its next-generation "Smart Shade" technology at the Geneva International Motor Show, integrating electrochromic technology with UV protection capabilities. The new system allows passengers to adjust tint levels via smartphone apps or in-vehicle controls, providing both privacy and enhanced UV protection while maintaining visibility.
Faurecia
Industry Development (February 2025): Faurecia announced the commercial launch of its eco-friendly "NaturShade" product line, featuring biodegradable materials in side window sunshades. The company partnered with sustainable material suppliers to create sunshades that reduce interior cabin temperatures by up to 18°F while using 65% less plastic than conventional models.
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