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2025-12-05 11:23:52 -

Why B2B Beats B2C in Social Media Marketing

The Changing Dynamics of Social Media Most marketers assumed B2C marketing naturally performed better on social media because consumers are active, emotional, and engaged. But the emergence of platforms like LinkedIn, the rise of niche communities, and the growing influence of thought leadership have changed the rules. B2B brands no longer play...

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