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  • jamesmitchia adicionou um novo artigo Outro
    2025-10-27 10:09:09 -
    How can AI synthesize web, intent, and firmographic data to create better targeting models?
    In today’s data-saturated B2B landscape, the difference between marketing noise and precision targeting lies in how well you connect the dots. Traditional segmentation—based on static firmographic data like company size or industry—is no longer enough. The real magic happens when AI synthesizes web behavior, intent signals, and firmographics into a single, adaptive targeting...
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  • jamesmitchia adicionou um novo artigo Outro
    2025-12-02 09:21:28 -
    How to Identify High-Intent Buyers Before They Reach Your Competitors
    In today’s hyper-competitive B2B landscape, deals are often won before a buyer ever fills out a form, visits a pricing page, or talks to a sales rep. The companies thriving in 2025 aren’t just reacting to inbound demand—they’re proactively finding buyers before their competitors know a buying cycle has started. Identifying high-intent buyers early is now a core revenue...
    0 Comentários 0 Compartilhamentos 386 Visualizações
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  • jamesmitchia adicionou um novo artigo Outro
    2025-12-17 10:15:11 -
    Understanding the Modern B2B Buyer: Roles, Responsibilities, and Influence
    The B2B buying landscape has changed dramatically over the past decade. Gone are the days when purchasing decisions were made by a single decision-maker based on a sales pitch. Today’s modern B2B buyer is informed, digitally savvy, and part of a complex buying group. Understanding who these buyers are, what roles they play, and how they influence purchasing decisions is critical for...
    0 Comentários 0 Compartilhamentos 347 Visualizações
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  • jamesmitchia adicionou um novo artigo Outro
    2025-09-22 09:43:54 -
    What are “intent signals” in B2B marketing — and why are they more important than ever?
    In today’s hyper-competitive B2B landscape, buyers don’t raise their hand and say, “I’m ready to purchase”. Instead, they leave behind digital footprints—behavioral cues that reveal their interests, needs, and purchasing stage. These cues are what we call intent signals. Intent signals can come from many touchpoints: reading a case study on your website,...
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  • jamesmitchia adicionou um novo artigo Outro
    2025-09-25 10:10:53 -
    What are the newest tools and technologies enabling predictive intent scoring in lead generation?
    In today’s hyper-competitive B2B landscape, traditional lead scoring isn’t enough. Marketers and sales teams need to know who is ready to buy—and when. That’s where predictive intent scoring comes in, powered by AI, big data, and advanced analytics. Unlike static lead scoring, predictive intent scoring analyzes digital behaviors, contextual signals, and external data...
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  • jamesmitchia adicionou um novo artigo Outro
    2025-10-20 09:44:24 -
    What makes AI intent detection the next big differentiator in B2B prospecting?
    In today’s hyper-competitive B2B landscape, timing and relevance are everything. Traditional prospecting models often rely on guesswork—mass emailing, static lead lists, or outdated demographic filters. But modern buyers leave digital footprints everywhere: they read industry blogs, compare vendors, attend webinars, and search for specific solutions. The challenge? Turning all those...
    0 Comentários 0 Compartilhamentos 898 Visualizações
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  • jamesmitchia adicionou um novo artigo Outro
    2025-10-20 09:44:52 -
    What makes AI intent detection the next big differentiator in B2B prospecting?
    In today’s hyper-competitive B2B landscape, timing and relevance are everything. Traditional prospecting models often rely on guesswork—mass emailing, static lead lists, or outdated demographic filters. But modern buyers leave digital footprints everywhere: they read industry blogs, compare vendors, attend webinars, and search for specific solutions. The challenge? Turning all those...
    0 Comentários 0 Compartilhamentos 934 Visualizações
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  • jamesmitchia adicionou um novo artigo Outro
    2025-10-20 09:46:18 -
    What makes AI intent detection the next big differentiator in B2B prospecting?
    In today’s hyper-competitive B2B landscape, timing and relevance are everything. Traditional prospecting models often rely on guesswork—mass emailing, static lead lists, or outdated demographic filters. But modern buyers leave digital footprints everywhere: they read industry blogs, compare vendors, attend webinars, and search for specific solutions. The challenge? Turning all those...
    0 Comentários 0 Compartilhamentos 942 Visualizações
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