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leojhonson adicionou um novo artigo Networking
2025-09-02 11:39:26 -

Intent data vs engagement data What's more valuable for C-level decision-making
In today’s data-driven marketing world, knowing your audience is key—but the type of data you prioritize can significantly affect your results. So, when it comes to Intent data vs Engagement data: What's more valuable? Let’s break it down. Intent Data: Reflects buyer readiness by analyzing signals like product research, search terms, and content consumption across the...

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ashutoshseo adicionou um novo artigo Outro
2025-08-20 06:39:07 -

Outdoor Advertising Market Booms: From Billboards to Digital Screens by 2033
Market Overview Outdoor advertising market Industry—reached a global valuation of USD 41.0 billion in 2024, driven by the growing adoption of digital formats, increasing urbanization and technological integration. With Asia leading the charge, the market is projected to expand to USD 67.97 billion by 2033 at a CAGR of 5.72%, supported by dynamic digital billboards, cost‑effective...

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thomas3w4 adicionou um novo artigo Outro
2025-08-13 10:08:43 -

Zero-Click Lead Generation: Capturing Prospects Directly from Social & Search
The digital marketing landscape is experiencing a profound shift. With a surge in zero-click searches—search results that satisfy user queries without requiring a click—businesses must evolve their lead generation strategies. In fact, recent studies show that nearly 60% of searches end without any click-throughs, thanks to tools like featured snippets, knowledge panels, and...

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