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maxscott12 добавлена новая статья Networking
2025-10-30 09:38:24 -

Leveraging Intent Data to Supercharge ABM Campaign Performance in 2025
Account-Based Marketing (ABM) has evolved from a niche strategy into the most powerful growth engine for B2B enterprises. But in 2025, success isn’t just about targeting the right accounts—it’s about understanding where those accounts are in their buying journey and what they care about right now. That capability comes from intent data. Intent data gives ABM teams real-time...

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AAK добавлена новая статья Другое
2026-01-22 18:31:59 -

High-Impact Paid Campaigns: Optimizing Demand Generation for ROI
In the competitive world of B2B marketing, running paid campaigns without a clear strategy can result in wasted budgets and poor-quality leads. A well-planned demand generation paid strategy ensures that campaigns not only drive traffic but also convert prospects into qualified leads, ultimately maximizing ROI. By focusing on audience insights, optimized creatives, precise targeting, and...

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