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  • jamesmitchia added blog Other
    2025-12-02 09:21:28 -
    How to Identify High-Intent Buyers Before They Reach Your Competitors
    In today’s hyper-competitive B2B landscape, deals are often won before a buyer ever fills out a form, visits a pricing page, or talks to a sales rep. The companies thriving in 2025 aren’t just reacting to inbound demand—they’re proactively finding buyers before their competitors know a buying cycle has started. Identifying high-intent buyers early is now a core revenue...
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  • jamesmitchia added blog Other
    2025-12-17 10:15:11 -
    Understanding the Modern B2B Buyer: Roles, Responsibilities, and Influence
    The B2B buying landscape has changed dramatically over the past decade. Gone are the days when purchasing decisions were made by a single decision-maker based on a sales pitch. Today’s modern B2B buyer is informed, digitally savvy, and part of a complex buying group. Understanding who these buyers are, what roles they play, and how they influence purchasing decisions is critical for...
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