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2025-11-21 12:46:21 -

Steps to Build Your First Account-Based Marketing Campaign

Launching your first Account-Based Marketing campaign can be a transformative step for any B2B organization. Unlike traditional marketing, ABM focuses on a limited number of high-value accounts, ensuring every interaction is personalized and relevant. A well-executed ABM campaign aligns marketing and sales, prioritizes resources, and delivers measurable outcomes. While the concept may seem...

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