NBA 2K26’s Marketing Playbook – How Strategic Covers...

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2025-07-24 06:23:10 -

NBA 2K26’s Marketing Playbook – How Strategic Covers Fuel a Powerhouse Launch

When NBA 2K26 launches on September 5, 2025, it won’t just hit shelves—it will make waves. Its rollout strategy is a masterclass in strategic marketing, leveraging a trio of high-profile athletes to Buy NBA 2K26 MTgenerate buzz, drive pre-orders, and embed cultural resonance across demographics. At the heart of the launch is Shai Gilgeous‑Alexander, crowned Standard Edition...

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