How Did NOAH Build Such a Loyal Following Without Loud Marketing?
NOAH began with a strong message rather than flashy promotions. Brendon Babenzien, the founder and former Supreme creative director, wanted to create clothes that carried values. Instead of chasing hype, he focused on making pieces that told a story. The brand used ethical practices, quality materials, and clean designs to draw attention. While other brands shouted with big campaigns, NOAH...
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