The Psychology of Scent and Packaging: How Candle Boxes Influence...

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2025-05-23 12:27:28 -

The Psychology of Scent and Packaging: How Candle Boxes Influence Buying Behavior

When customers shop for candles, they’re not just buying a fragrance—they’re investing in an experience. From the calming scent of lavender to the festive aroma of cinnamon spice, candles evoke emotion and memory. But what many brands overlook is the power of packaging—especially how candle boxes can psychologically influence a shopper’s decision....

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