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2025-08-07 09:04:57 -

Why Intent Data bank Works Better Than Traditional Lead Scoring

In the modern competitive environment of B2B deals, understanding the potential customer segments is only part of the equation—you need to know their purchase readiness. Surface-level behaviors such as filling out forms or engaging with emails to award points as in traditional lead scoring systems tends to lack precision. That is precisely where the Intent data bank excels. What is...

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